Joico: Defy Damage KBOND20 Treatment/Mask

Joico Defy Damage KBOND20 is an ultra-concentrated professional treatment formulated to instantly strengthen the hair's internal structure before, during, or after chemical services. Using advanced bond-strengthening technology, this treatment restores hair's strength, elasticity, and resilience, while protecting against future damage. It's a true strength booster , ideal for sensitized, color-treated, or chemically treated hair.

🌿 Key ingredients and their benefits

• SmartRelease™ Technology : Exclusive time-release complex of keratin , rosehip oil and arginine , which repairs, strengthens and protects durably.

• Arginine : Essential amino acid that restores internal bonds and improves hair strength.

• Protective Lipids : Strengthen the hair's natural barrier to retain moisture and improve texture.

• New Bond-Building Technology : Targets structural damage and rebuilds essential bonds at the heart of the hair.

💪 Main benefits

• Strengthens hair fiber up to 5x more from the first application.*

• Prepares hair for chemical treatments by strengthening its internal structure.

• Reduces breakage and improves resilience to heat, coloring or bleaching.

• Promotes more even and long-lasting color .

• Soft, shiny and visibly healthier hair after each treatment.

*Comparison with hair not treated with KBOND20.

🧴 Instructions for use (professional use)

1. Apply before or after a chemical service (coloring, bleaching, straightening).

2. Distribute evenly through wet hair, from roots to ends.

3. Leave to stand for 5 to 10 minutes , without a heat source.

4. Rinse thoroughly.
   💡 Can be followed by the Defy Damage Mask for optimal care.