Joico: Defy Damage Protective Mask

Joico Defy Damage Protective Mask is an intensive treatment designed to strengthen hair, repair damage and preserve color . Thanks to its SmartRelease™ technology and powerful active ingredients, this mask works deep down to protect the hair fiber against daily aggressions (heat, pollution, coloring) while restoring softness, shine and flexibility to the hair .

🌿 Key ingredients and their benefits

• Arginine : Essential amino acid that strengthens hair structure from within and promotes repair.

• Moringa Seed Oil : Rich in antioxidants, it protects against external aggressions and deeply hydrates.

• Protective Lipids : Help rebuild the hair's natural barrier, maintaining moisture and limiting breakage.

• SmartRelease™ Technology : Exclusive system that gradually releases caring ingredients (keratin, arginine and rosehip oil) to repair, strengthen and protect hair lastingly.

💧 Main benefits

• Deep Repair : Strengthens weakened hair and reduces breakage.

• Protection against aggression : Shield against heat, UV rays and pollution.

• Color Preservation : Prolongs the shine and vibrancy of color-treated hair.

• Increased shine and softness : Hair visibly healthier and silkier.

• Ideal for damaged, chemically treated hair or hair exposed to heat tools.

🧴 Instructions for use

1. Apply to freshly washed and towel-dried hair.

2. Distribute evenly from mid-lengths to ends.

3. Leave on for 2 to 5 minutes.

4. Rinse thoroughly.
   💡 Use 1 to 2 times a week to maintain hair vitality.