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Joico: Defy Damage Protective Conditioner

Joico: Defy Damage Protective Conditioner

Regular price £7.00 GBP
Regular price Sale price £7.00 GBP
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The Joico Defy Damage Protective Conditioner is a daily treatment that hydrates, detangles, and strengthens hair while protecting the hair fiber against thermal, chemical, and environmental damage. Thanks to the exclusive SmartRelease™ technology, it offers continuous protection against aggressors, preserves color vibrancy, and leaves hair visibly healthier, softer, and more resistant to breakage.


🌿 Key ingredients and their benefits

  • SmartRelease™ technology: A progressive release of active ingredients (keratin, rosehip oil, and arginine) to repair and protect long-term.

  • Arginine: Strengthens the hair structure and improves its resilience against aggressors.

  • Moringa seed oil: Nourishes and protects hair thanks to its antioxidant and moisturizing properties.

  • Protective lipids: Restore the hair's natural barrier to lock in moisture and prevent breakage.


💎 Main benefits

  • Lightweight and effective hydration: Without weighing down hair, even fine hair.

  • Instantly detangles: Facilitates styling while reducing breakage.

  • Color protection: Preserves the vibrancy of color-treated hair.

  • Anti-damage shield: Defends hair against heat, pollution, and daily aggressors.

  • Strengthened hair: Shinier, softer, and visibly revitalized.


🧴 Directions for use

  1. Apply to clean, damp hair after using Defy Damage shampoo.

  2. Distribute evenly from mid-lengths to ends.

  3. Leave on for 1 to 2 minutes.

  4. Rinse thoroughly.
    💡 Ideal for daily use or after every wash.

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