Amika: Big Hit Volume Shampoo

Amika’s Big Hit Volume Shampoo is a lightweight volumizing shampoo designed to gently cleanse while adding body, density, and movement to fine to medium hair. Its formula, enriched with a signature volumizing complex and sea buckthorn berry extract, helps strengthen the hair fiber, improve texture, and create an ideal base for a long-lasting blowout without weighing hair down.

🌿 Key ingredients and their benefits

Sea Buckthorn Berry Extract
Rich in vitamins and omegas, it nourishes the hair fiber while improving suppleness and shine.

Lightweight volumizing polymers
Provide support at the root and a visible thickening effect.

Gentle cleansing agents
Effectively purify without compromising the natural lightness of fine hair.

Texturizing actives
Improve styling hold and volume structure.

✨ Key benefits

• Provides volume from the roots
• Visually thickens the hair fiber
• Gently cleanses without weighing hair down
• Improves blowout hold
• Adds natural texture and movement
• Suitable for fine to medium hair
• Ideal as a base for volumizing styling
• Leaves hair light, supple, and shiny 💨

🧴 Directions for use

1. Apply to wet hair
2. Lather by massaging the scalp
3. Distribute through lengths and ends
4. Rinse thoroughly
5. Repeat if necessary

💡 For maximum volume, use with the Big Hit Volume conditioner and a volumizing styling product. ✨