Alcove: Purple Revitalizer

The Alcôve Purple Conditioner is a professional hair care treatment specially formulated to neutralize unwanted yellow and brassy tones in blonde, gray, bleached, or highlighted hair. Thanks to its highly pigmented formula enriched with moisturizing and protective agents, it revives the radiance of light hair while strengthening the hair fiber.

✨ Key Benefits

• Neutralization of warm tones: Effectively eliminates yellow or brassy reflections, restoring a cooler and brighter shade to the hair.

• Hydration and strengthening: Deeply nourishes, improves the elasticity of weakened hair, and reinforces the hair structure.

• Shine and suppleness: Adds luminosity to dull strands, leaving hair soft, supple, and radiant.

• Anti-frizz properties: Helps control frizz for smooth, manageable hair.

🌿 Key Ingredients

• Evening primrose oil: Hydrates hair and scalp, protecting them from environmental damage.

• Pomegranate seed oil: Protects against environmental stressors and prevents premature hair aging.

• Mango extract: Offers antioxidant and anti-inflammatory properties, contributing to scalp health.

• Sunflower oil: Rich in linoleic acid, it prevents moisture loss from hair and scalp.

• Shea butter: Contains fatty acids, vitamins, and minerals for deep hydration.

• Argan oil: Rich in fatty acids and vitamin E, it revitalizes, nourishes, and hydrates hair for ultimate shine.

🧴 Directions for use

1. After shampooing, apply the conditioner to clean, damp hair, targeting the mid-lengths and ends.

2. Leave on for 1 to 5 minutes, depending on the desired intensity.

3. Rinse thoroughly.

Tip: Use this product only when yellow or brassy tones reappear. It is not recommended for consecutive use or on very porous platinum blonde hair.

📦 Available Sizes

• 60 ml: Travel size, ideal for on-the-go.

• 300 ml: Standard size for regular use.

• 950 ml: Professional size for extended use.