{"product_id":"amika-primer-demelant-the-wizard","title":"Amika: The Wizard Detangling Primer","description":"\u003cp data-end=\"365\" data-start=\"42\"\u003eThe \u003cstrong data-end=\"83\" data-start=\"45\"\u003eAmika The Wizard Detangling Primer\u003c\/strong\u003e is a multi-benefit leave-in treatment that instantly detangles hair while protecting it from heat. Its lightweight formula helps smooth frizz, enhance softness, and prep hair for styling, for a smoother, shinier, and more manageable result.\u003c\/p\u003e\n\u003cp data-end=\"414\" data-start=\"367\"\u003e\u003cbr\u003e🌿 \u003cstrong data-end=\"414\" data-start=\"375\"\u003eKey ingredients and their benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"537\" data-start=\"416\"\u003e\u003cstrong data-end=\"463\" data-start=\"416\"\u003eSea Buckthorn Berry Extract\u003c\/strong\u003e\u003cbr data-end=\"466\" data-start=\"463\"\u003eRich in nutrients and antioxidants, it nourishes and protects the hair.\u003c\/p\u003e\n\u003cp data-end=\"624\" data-start=\"539\"\u003e\u003cstrong data-end=\"559\" data-start=\"539\"\u003eDetangling agents\u003c\/strong\u003e\u003cbr data-end=\"562\" data-start=\"559\"\u003eFacilitate styling and reduce breakage caused by brushing.\u003c\/p\u003e\n\u003cp data-end=\"710\" data-start=\"626\"\u003e\u003cstrong data-end=\"650\" data-start=\"626\"\u003eThermal protection\u003c\/strong\u003e\u003cbr data-end=\"653\" data-start=\"650\"\u003eHelps protect hair against heat styling tools.\u003c\/p\u003e\n\u003cp data-end=\"806\" data-start=\"712\"\u003e\u003cstrong data-end=\"743\" data-start=\"712\"\u003eLightweight, residue-free formula\u003c\/strong\u003e\u003cbr data-end=\"746\" data-start=\"743\"\u003eDoes not weigh hair down and is suitable for daily use.\u003c\/p\u003e\n\u003cp data-end=\"839\" data-start=\"808\"\u003e\u003cbr\u003e✨ \u003cstrong data-end=\"839\" data-start=\"815\"\u003eMain benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1096\" data-start=\"841\"\u003e• Instantly detangles\u003cbr data-end=\"867\" data-start=\"864\"\u003e• Protects from heat\u003cbr data-end=\"893\" data-start=\"890\"\u003e• Reduces frizz\u003cbr data-end=\"918\" data-start=\"915\"\u003e• Adds softness and shine\u003cbr data-end=\"951\" data-start=\"948\"\u003e• Facilitates styling\u003cbr data-end=\"976\" data-start=\"973\"\u003e• Lightweight texture without weighing hair down\u003cbr data-end=\"1012\" data-start=\"1009\"\u003e• Suitable for all hair types\u003cbr data-end=\"1053\" data-start=\"1050\"\u003e• Ideal for difficult-to-detangle hair\u003c\/p\u003e\n\u003cp data-end=\"1123\" data-start=\"1098\"\u003e\u003cbr\u003e🧴 \u003cstrong data-end=\"1123\" data-start=\"1106\"\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-end=\"1333\" data-start=\"1125\"\u003e\n\n\u003cli data-end=\"1170\" data-start=\"1125\"\u003eSpray on clean, damp hair\u003c\/li\u003e\n\n\u003cli data-end=\"1222\" data-start=\"1171\"\u003eDistribute evenly through lengths and ends\u003c\/li\u003e\n\n\u003cli data-end=\"1272\" data-start=\"1223\"\u003eDetangle using a brush or comb\u003c\/li\u003e\n\n\u003cli data-end=\"1333\" data-start=\"1273\"\u003eProceed to style (blow-dry or other heat tool)\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\u003cp data-end=\"1427\" data-start=\"1335\"\u003e\u003cbr\u003e💡 Can be used daily to protect and prep hair for styling.\u003c\/p\u003e","brand":"SalonCentric","offers":[{"title":"Silicone-Free Primer: 60 ml \/ 2 oz","offer_id":56986612531360,"sku":"PP924888","price":15.0,"currency_code":"GBP","in_stock":true},{"title":"Silicone-Free Primer: 150 ml \/ 5 oz","offer_id":56986612564128,"sku":"PP079836","price":24.0,"currency_code":"GBP","in_stock":true},{"title":"Primer 150 ml \/ 5 oz","offer_id":56986612596896,"sku":"PP924321","price":23.0,"currency_code":"GBP","in_stock":true},{"title":"Primer 350 ml \/ 11.8 oz","offer_id":56986612629664,"sku":"PP924320","price":44.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/6456\/8736\/files\/THE_WIZARD_SILICONE_FREE_2000x2000_f48b6807-2da0-4ba2-81f2-0be1d6ac7ff0_png.webp?v=1777826363","url":"https:\/\/www.belleetcoiffee.com\/en-gb\/products\/amika-primer-demelant-the-wizard","provider":"Belle et Coiffée","version":"1.0","type":"link"}